Black Friday is often seen as flash sales and fast shopping, but at Modern Cloth Nappies, we like to think about it a little differently.

For us, this season isn’t just about discounts or deals. It’s about opening doors, breaking down barriers, and helping more families make the switch to cloth nappies with confidence. Because our mission has always been simple: to make cloth nappies an accessible option for all. 

A Moment to Start Something Meaningful

We know that starting your cloth nappy journey can feel like a big step. There’s new terminology, different styles to choose from, and lots of advice online.

That’s why Black Friday feels like the perfect moment to begin, not because of consumer trends, but because it’s a time when many families are already planning ahead and looking for affordable ways to live more sustainably.

If you’ve been curious about reusables, this is your gentle nudge to give them a try. Whether you start with one nappy or a full stash, every cloth change you make matters.

Why Now Is the Perfect Time to Switch

Starting with cloth nappies during the colder months might seem tricky, but it’s actually an ideal time to begin:

  • You’re spending more time indoors, which makes it easier to build a wash routine.

  • Winter drying is easier than you think, with a little airflow and patience (or a tumble dryer on low!), your nappies will dry beautifully.

  • You’ll be ready and confident by spring, when outdoor drying returns!

And most importantly, the earlier you start, the more impact you make, for your baby, your budget, and our planet.

Our Mission: Cloth for Every Family

We’re proud to be part of a growing movement that’s making cloth nappies the norm, not the niche. Every parent who chooses reusables, whether full-time or part-time, helps show that sustainable living is achievable, affordable, and deeply rewarding.

So this Black Friday, we’re empowering little changes. We’re celebrating this change powered by families like yours.

Because the best kind of deal isn’t about spending less. It’s about doing more good, together.

If you’ve been waiting for the right moment to start your cloth journey, this is it. Explore our Modern Cloth Nappies and Bundles collections, learn, ask questions, and join a community of parents who believe that small choices create big change.